Sage Communications' Senior Advisor Charlie Brotman to Serve as the President's Announcer for the 57th Inaugural Parade
January 14, 2013 - McLean, VA — Sage Communications, a leading full-service marketing communications, branding, public relations and event planning firm based in the D.C. Metro area, is proud to announce that its senior advisor for consumer and sports marketing, Charlie Brotman, will be announcing the 57th presidential inaugural parade on Monday, January 21, 2013. Mr. Brotman has participated in 15 previous inaugurations, including 11 different presidents and spanning 63 years.
Mr. Brotman announced his first presidential inaugural parade in 1949 for Harry S. Truman's second term as president. At the National Academy of Broadcasting in Washington, D.C., Mr. Brotman was chosen as one of a handful of students to announce the first ever televised parade. He was invited back to serve as the President's announcer after chatting with former president Eisenhower, while Eisenhower was throwing the president's ceremonial pitch at a baseball game at old Griffith Stadium, where Mr. Brotman worked. Mr. Brotman has held the honor of President's announcer since.
Throughout his career, Mr. Brotman has served at inaugural parades for former presidents Truman, Eisenhower, Kennedy, Johnson, Nixon, Carter, Reagan, George H. W. Bush, Clinton, George W. Bush and current president Obama.
"Each presidential inaugural parade brings back many memories. It has been an honor to witness so much history from the announcer's stand," said Charlie Brotman, senior advisor for consumer and sports marketing, Sage Communications. "Each parade has been a unique experience, reflecting the personality of each individual and the concerns of the nation at that moment in history."
Sage Communications announced its acquisition of events management and promotions agency, Brotman Winter Fried in November 2011. BWF operates as a division of Sage, broadening the company's capabilities in sports, entertainment and consumer markets. As the senior advisor for consumer and sports marketing at Sage, Mr. Brotman brings 60 years of expertise to the agency's events business.
"We're proud to have such a D.C. area legend advising us here at Sage," said David Gorodetski, co-founder and COO, Sage Communications. "The history and background Mr. Brotman brings with him are invaluable resources. Mr. Brotman's unique experiences, view of our nation's capital and the wisdom he has acquired through years in the communications industry make him a true sage."