By the People: 20 Years of Sage

For the last 20 years, Sage has thrived for one reason: People. After two decades of exponential change and innovation in government and technology, people are the one thing we’ve always been able to rely on.

The dedicated and driven team members who have come through our doors—whether walking the halls or beaming in via video call—have set the path for this agency since day one. Their creativity and ingenuity have guided us through great opportunities and great challenges, paving the way for the change needed for our firm to thrive.

Sage, as it is today, also owes a great debt of gratitude to our clients who have trusted us to navigate them through new and unimaginable landscapes in technology, government, the arts and the nonprofit sectors. They have enabled Sage to grow beyond what our founders David Gorodetski and Larry Rosenfeld could have imagined.

In the years since Sage was founded the world has gone through incredible change. Facebook went live, Apple released the first iPhone, social media exploded, cloud computing proliferated, IBM’s Watson won Jeopardy and AI went mainstream.

For government, those private sector innovations meant adopting and adapting the technologies to better serve the public. That brought federal mandates and initiatives like REAL ID, Cloud First, IPv6, FedRAMP and myriad cyber and AI executive orders. The government was always a unique space to navigate, but as technology advances it has become exponentially more complex.

Sage evolved with the times to meet these new needs and help bring the public and private sector together. We did this—and continue to do it—by offering our clients the best possible service without bias for any one channel or tactic. And that’s important. By keeping an open mind and clear path ahead, we’ve been able to stay nimble—not just by tracking trends, but by customizing our approach for each individual client and prioritizing the channels and tactics most relevant to their audiences.

While it’s instructive to look back at these big moments and what they meant for us and for our clients, they are all just moments on a timeline. What’s important are the accumulated experiences and shared human history that got us here, and the people—employees, clients, partners—who stand shoulder-to-shoulder with us now to walk ahead into the future.